The first brand campaign for the Fortune 250 company; we were tasked to help Guardian step into the light for the first time in its history. There’s something powerful in the word Guardian, something that brings us back to what matters. Family, sacrifice, the moment you realize that you’re part of something bigger. Those are the stories we brought to life with our integrated campaign, which includes TV, social, digital, OOH, and a rebrand.
Role: Producer
Director: Dan DiFelice
Production Partner: Biscuit Filmworks